Getting and giving product and service referrals Receiving support from like-minded individuals Making or receiving career or personal advice Sharing political beliefs Accessing news in real time In many ways, these social communities are the virtual equivalent of church socials where family and friends gather to exchange news and get updates. Even the age-old custom of connecting with pen pals has been upgraded as private messages can be sent over social media. When it comes to getting information, few methods are faster than social media. Commonality of Interest When you opt to participate in a social network community, you can pick and choose individuals whose likes and dislikes are similar to yours and build your network around those commonalities.
Many businesses effectively use social media to promote their products and connect with customers. However, social media can also pose a risk to companies. Not only can social media use interfere with productivity, but information shared on social networks can do real damage both to co-worker relationships as well as your brand.
Time Management Most of your employees have social media accounts.
Unfortunately, many have developed the habit of checking their accounts multiple times during the day, even when they are at work.
Time spent on personal accounts is time that is not spent on work tasks. It is also time not spent interacting with colleagues and developing quality work relationships.
Mental Health Many mental health professionals are deeply concerned about the impact that social media has on mental health.
Some believe that the constant distraction of social media contributes to shortened attention spans. In addition, many people who regularly use platforms like Facebook or Twitter report high levels of stress.
Employee mental health can have a direct impact on your business. When employees are happy, confident and relaxed, they can be more productive and have better relationships with co-workers, clients and customers. Stress, on the other hand, contributes to multiple physical and mental ailments that can affect their work.
Spreading Untrue Information The cry of "fake news" has become commonplace and consumer confidence in even traditional media outlets has been significantly eroded. Unfortunately, false, misleading, or confusing online content can harm your brand's reputation, upset even loyal customers and can dissuade people from even considering the purchase of your products or services.
Retailer and stand-alone review sites exist to help consumers make good choices. While many reviews on these sites truly reflect the experiences of others, some are not.
Fake reviews that heap either praise or derision on a business are commonplace. Even well-run companies make mistakes or have an employee who behaves inappropriately. If a story regarding an incident goes viral, even if something like it has never happened before, your company may find itself in a lengthy online public relations battle.
Unclear or unreliable health information: Online rumors can get started about the safety of certain foods, products, ingredients or treatments that have little basis in fact. Unfortunately, social media users may continue to spread this misinformation, which may cause readers to avoid purchasing, or even considering the products or services referenced in these posts.
Online Bullying and Workplace Tensions Many people think of cyberbullying as being a problem for young people. Unfortunately, adults may also bully each other online, and sometimes their targets are coworkers.
Typical types of bullying include aggressive and unpleasant emails, private messages and public comments, putting unflattering or manipulated photos of the bullying target online. Employees who are victims of bullying often report experiencing extreme stress.
Colleagues may also experience tensions if they follow each other on social platforms. While many workers are careful to avoid expressing opinions on controversial subjects at work, they may be less restrained online.
If a colleague spots an opinion or meme that he finds upsetting, the disagreement may spill over into the workplace, potentially damaging morale and interfering with productivity.Social networking is the practice of expanding the number of one's business and/or social contacts by making connections through individuals, often through social media sites such as Facebook, Twitter, LinkedIn and Google+.
a research and survey done by oour group in college on the effects of social networking sites used in India. by shobhitchandak in Types > Research, social, and Networking/5(19). Jul 11, · Women are more active than men across major social media platforms such as Twitter, Pinterest and Facebook and have a stronger attachment to social networking .
People as Products. According to eMarketer, social network ad spending reached $ billion in and should reach $ billion by the end of In , Facebook make $ billion in ad revenue alone.
Most social networking sites like Facebook, Twitter, Tumblr, and many others offer their services to members for free, yet still net significant income through ad dollars. Around seven out of ten Americans (69%) use social networking sites such as Facebook, Instagram, Twitter, LinkedIn, and Pinterest, as of , up from 26% in social networking sites sites should be block because students are divided the focus and they are not study always time busy social networking sites.
all time uses Facebook and Twitter students is a misuse social networking sites.